Hiroshan Waduge

From TobaccoUnmasked

Hiroshan Waduge

Background

Hiroshan Waduge is a director of commercials at MUSE Sri Lanka, an advertising agency. His LinkedIn profile mentions that he previously worked as a creative director at Trumps Solutions (Pvt) Ltd and 35kmFilms.[1]

Image 1: Hiroshan Waduge Source: Facebook.[2]

Hiroshan Waduge was educated at the Ananda College, Colombo, and completed his undergraduate studies at the Faculty of Science, University of Colombo.[3]

Tobacco Related Activities

Hiroshan Waduge published a video on May 14, 2017, on his YouTube channel, which was effectively an advertisement for the flavoured cigarettes under the Dunhill brand. The video mentions that it was directed by him. Read more about this video from our page on Ceylon Tobacco advertising flavoured cigarettes

Image 2: Hiroshan Waduge’s YouTube Channel. Source: Youtube [4]

Implications

Tobacco advertising, promotion, and sponsorship have been banned in Sri Lanka since 2006, with the enactment of the National Authority on Tobacco and Alcohol (NATA) Act, the main legal framework that governs tobacco control in Sri Lanka. Flavoured cigarettes have been banned in Sri Lanka since 2016 by a special amendment to the NATA Act. You can read more on the pages National Authority on Tobacco and Alcohol (NATA) Act and The Case Study on Flavoured Cigarettes in Sri Lanka.

TobaccoUnmasked Resources

The local language translations

TobaccoUnmasked_Sinhala
TobaccoUnmasked_Tamil



Notes

  1. LinkedIn Profile. Hiroshan Waduge, Undated, accessed June 2024
  2. Hiroshan Waduge. Facebook Profile, Undated, accessed June 2024
  3. Hiroshan Waduge. Facebook Profile, Undated, accessed June 2024
  4. YouTube. When your treating Gentleman at his BEST Lifestyle TVC, 14 May 2017, accessed March 2024